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Eggbeater manufacturer immersive experience does not focus on the product or brand experience, but focus on creating the feeling brought by the product, this feeling is more than the product can leave unforgettable memories for consumers, even after a long time, when consumers at some point in time to produce this feeling, it will still be associated with a certain product.
Eggbeater for consumers to create a product to bring the feeling, such as chocolate to bring the sweetness of love, perfume to bring the feeling of passion like fire, can let consumers in a long time later when this feeling, it will be associated with a product.
For brands, in this era when consumers' attention span is shorter than that of a goldfish, one of the challenges is that consumers' attention is quickly attracted by new hotspots, and their marketing campaigns are like a “flash in the pan”, failing to leave a deep impression on consumers. In order to make the attention of consumers can be more durable, some brands through the creation of a complete set of online and offline experience, so that consumers immersed in the brand to create the experience atmosphere, so as to extend the influence of marketing activities.
The so-called egg beater manufacturer immersive marketing, is a kind of “in all the channels where consumers appear, to bring them a cohesive, all-encompassing consumer experience”, through the brand to create the experience, rather than the product, so that consumers continue to pay attention to the brand activities, deepen the understanding of the brand and the product.
Different from the general experience, egg beater manufacturers immersive experience does not focus on the product or brand experience, but focuses on creating the feeling of the product, such as eating a piece of chocolate, consumers experience the sweetness of love; with a strong perfume, leaving consumers with a feeling of passionate fire, this feeling is more than the product can leave unforgettable memories for the consumer, even after a long time, when the consumer in a certain When the consumer at some point in time to produce this feeling, or will it be associated with a product.
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